Colour Dosage Ruler

This is an idea we did for the L'Oreal professional hair care range. It assists hairdressers squeeze out the right amount of hair colouring cream - marked measurements appear on the item.

The design was decided at the initial briefing and the product was finished three weeks later to meet the launch.
The product was injection moulded so a tool had to be built and parts made immediately and hot foil stamped the logo & measurements within the three weeks. The client and their customers really loved this one.